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Sony X90J Review & Rating

High-quality home theater in the mid-range?
Tobias

tvfindr Editorial

As a studied technology journalist Tobi likes to write regularly about the colorful world of TV sets & Co. Further interests: Music, cars, gaming, soccer

Sony X90J - mid-range 4K home theater

As a movie and TV show lover, you are on the safe side when you choose the Sony X90J from the Bravia XR series. The XR processor further enhances the already good picture quality in this price range with great upscaling and helps the TV to reproduce colors naturally. The so-called Triluminos Pro technology also ensures precise details and a rich impression.

Although the sound is not the best in our opinion – especially in terms of bass – the X90J offers numerous gaming features like HDMI 2.1, [email protected], Dolby Vision or the VRR support that has been added in the meantime. So, nothing stands in the way of extensive gaming sessions.

However, make sure that the angle to the screen is not too oblique when viewing it in larger groups if you still want to see a decent picture. In this respect, the Sony X90J did not make a particularly good impression in our test lab. However, with Google TV, Alexa support and Apple TV HomeKit, the Sony X90J is very well positioned in terms of connectivity.

Pro
  • XR Prozessor
  • Dolby Vision and Dolby Atmos
  • HDMI 2.1
  • VRR
  • Google TV
Contra
  • Viewing angle
  • Not ad free
Reflections Icon
Reflections
54%
65X90J 65"
Viewing Angle Icon
Viewing Angle
38%
65X90J 65"
SDR Image Quality Icon
SDR Image Quality
78%
65X90J 65"
HDR Image Quality Icon
HDR Image Quality
76%
65X90J 65"
Movies & Series Icon
Movies & Series
84%
65X90J 65"
Gaming Icon
Gaming
84%
65X90J 65"
Sports Icon
Sports
63%
65X90J 65"
Equipment Icon
Equipment
86%
65X90J 65"
Reflections
54%
Viewing Angle
38%
SDR Image Quality
78%
HDR Image Quality
76%
Movies & Series
84%
Gaming
84%
Sports
63%
Equipment
86%
Rating v2.0

Prices and Deals of Sony X90J *

X90J Series Differences
from the main variant X90J
50"55"65"75"85"
X90J
Variant tested here
Main variant
50X90J
$898.00*
55X90J
65X90J
75X90J
X95J
65X95J
$1,348.00*
75X95J
$2,198.00*
85X95J
$2,998.00*

Our alternatives tor the Sony X90J

The Sony X90J lines up as a mid-range model right next to the LG OLED A1. Unlike the X90J, however, the A1 has an OLED panel and thus better contrast and viewing angles. In return, the A1 only has a refresh rate of 60 Hz.

Other alternatives are the Samsung Q80A QLED with its better brightness value and a 120 Hz panel.

LG A1 OLED
4K / UHD
60 Hz
No HDMI 2.1
Samsung Q80A
4K / UHD
120 Hz
1x HDMI 2.1

The Sony X90J with elegant design

As soon as the Sony X90J is on our table, we immediately notice that the TV from the Bravia XR series makes a noble impression on us. No unnecessary bells and whistles that disfigure the X90J.

Clean edges, enclosed by a black plastic casing lid towards the back.  Only the not-so-flat design of Sony’s mid-range TV makes us look a bit closer compared to competing models.

When it comes to the stand setup, the Sony TV offers you two options. If you have enough space on your living room wall or sideboard, you can mount the two feet on the corners of the casing.

  • Minimalist design
  • Thin frame
  • Flexible stand
  • Cable supports
  • Slightly wobbly

This gives the device more stability. If you have less space for positioning, you can simply snap the two feet into the center. You do not need a screwdriver because the two supports can be easily attached by hand.

If you are not a fan of stands or prefer to position your TV individually, you can of course hang the LCD on a suitable spot within your four walls. The side connections let the power and HDMI cables not just run down the center behind the TV, but can be better routed to the sides.

However, the Sony X90J doesn’t do such a good job with cable management. If you want to route annoying cable strands away from the TV as invisibly as possible, you can only use two compact clips on the feet, which guide the cables to the back. You won’t find any other notches on the back of the X90J.

Sony X90J - Excellent LED TV despite slight limitations

We now come to our assessment of the panel and some key data in terms of display. A VA panel with a so-called Full Array Local Dimming backlight does its work in the Sony X90J’s casing.

Depending on the screen size, the model uses a different number of independent light zones. The 48 and 55 inch models have a total of 24, the 65 inch version we tested has 32 and the 75 inch giant has 48 of these zones.

 

  • XR Processor
  • Full Array Local Dimming
  • Dolby Vision
  • Triluminos Pro
  • VA-Panel
  • Viewing angle
  • Blooming

Compared with OLED TVs, however, the panel’s design is at a disadvantage in terms the contrast ratio. Considering the comparatively low price, the black value is still on a reasonable level in our opinion. The exact contrast ratio is quantified by Sony with 6220:1.

The XR processor makes the picture of the Sony X90J better

The screen manages a refresh rate of 120 Hz and delivers colors with a depth of 10 bits. The peak brightness of our 65-inch model is 840 nits and therefore “only” slightly above the range of comparable TVs with OLED panels. That is enough to reproduce the brilliance of HDR content sufficiently brightly.

The built-in Bravia XR processor additionally supports the picture quality with upscaling and ensures a natural color reproduction. Since 2021, you will also find the core in Sony’s high-end devices – for example, their OLEDs.

Weiße Szenen sind für den X90J kein Problem

In addition, Sony uses Triluminos Pro technology for better details and richer colors. Nevertheless, the panel is not immune to blooming as soon as the picture content has many dark areas.

The TV, like many others, uses a BGR subpixel layout. The arrangement of the individual pixels is inverted compared to the RGB variant. Depending on the pixel density of the TV, it is possible that a BGR layout leads to blurred text.

Blooming X90J

The image corners of the panel appear darker to us and thus break up the uniform color representation over the entire image surface. This can be problematic with quite uniform surfaces, such as the display of lawns. In this way, unwanted color differences can be visible.

Darker corners and non-uniform gray

X90J - Good viewing angle: Missing

The improvement of the viewing angle, which Sony calls X-Wide-Angle technology, has been withheld from the VA panel of the X90J by the Japanese. To benefit from it, you will have to go up a price range – for example, to Sony’s X95J. If you want to know more: Our guide reveals the details of OLED, VA, IPS and other panel types.

 

Thus, you should not sit too obliquely to the Sony X90J, since the quality loss is already visible from a relatively low viewing angle. Accordingly, our rating in this area is weak. The display copes well with reflections. Even direct light sources hardly have a noteworthy impact.

Image motion is handled cleanly

The X90J displays motion sequences smoothly due to a low response time. We can hardly notice any blurring. The display is also flanked by motion interpolation. Sony calls this point “Motionflow“. Stutter should not stand in the way of your viewing pleasure. On the other hand, an intermediate image calculation promotes the undesirable Soap Opera effect.

  • 120 Hz
  • Response Time 4ms
  • Motion Interpolation
  • Judder can be removed
  • Black Frame Insertion
  • Artifacts

Sony gives you another feature with the Black Frame Insertion, which can display screen movements even more smoothly by inserting black frames. With this feature, the X90J bypasses the so-called 3:2 pulldown and rigorously cleans up judder. Caution: For some people, this creates the impression of image flickering. You also reduce the overall brightness of the panel by activating this function.

Are you unsure which screen settings are best for you and which you should rather leave alone? Then take a look at our guide to the best Sony picture settings.

Response Time ~4ms

X90J: The gaming suitable Sony TV from the middle class

The Sony X90J has a lot in store for fans of gaming entertainment. With two full-fledged HDMI 2.1 interfaces, the mid-range TV brings ultra-high definition with up to 120 frames per second to the gaming floor. Coupled with its low response time and an input lag – measured by us – of just under 17 ms, the model ranks high in terms of responsiveness. Nevertheless, the competition is still a bit better in this regard.

However, you will have to accept one drawback: Although nothing stands in the way of your gaming experience in [email protected] Hz with VRR, if you want to use Dolby Vision as well, the TV downgrades to 60 hertz. Thus, you have to decide beforehand whether you prefer a more brilliant picture and do without additional frames or whether you prefer the highest frame rate.

Elden Ring on the X90j

The Auto Low Latency Mode automatically detects connected consoles and switches the X90J to gaming mode, which reduces the input lag to the previously mentioned level. It does not matter whether the TV detects a PS5 or an Xbox Series X.

Elden Ring on the X90j

Sony X90J with bumpy sound

What was our impression of the sound of the 20-watt stereo speakers of the Sony X90J? In a nutshell: In our opinion, Sony can definitely improve the sound. As we often notice with the flat design of Smart TVs, the X90J also lacks the necessary pressure in the lower frequency range. Thus, the device does not have the possibility to integrate you into the movie or series deep enough in terms of sound.

The TV reproduces speech intelligibly. The so-called Digital Room Correction also adjusts the sound to the room. Since the X90J has HDMI 2.1 connections, you can use HDMI eARC for uncompressed Dolby Atmos in Dolby True-HD code, as well as DTS:X in DTS-HD Master.

As good as the built-in panel is for movie and series fans, you should definitely think about buying a suitable soundbar or home theater system to get more out of the available codecs.

  • Clear dialogs
  • Digital Room Correction
  • Dolby Atmos
  • DTS
  • HDMI eARC
  • 2.0 channels with 20W (RMS)
  • Weak bass

Sony relies on Google TV for the X90J

In terms of other features, Sony has dispensed with the previously used Android interface. Now the X90J – like all new Sony TVs – has the Google TV operating system and can thus be easily operated from the palm.

Furthermore, the app selection in the Google Play Store is more than extensive and leaves nothing to be desired. Whether it’s Netflix, Amazon Prime or Disney+, you can quickly access all popular streaming services and many more in just a few steps. With HomeKit and Apple Airplay 2, you can also quickly connect to other devices like iPhone, iPad, or Mac.

  • Fluid and intuitive operation
  • Huge selection of apps
  • Voice control
  • Google Assistant integrated
  • Apple Airplay and Homekit
  • TwinTuner
  • USB recording
  • Ads

Would you prefer to use the TV with Amazon’s Alexa instead of Google Assistant? As long as a third-party device is available, no problem! You can simply record via USB interface. The Sony X90J also has a twin tuner.

As with almost all TV manufacturers, the Google TV Dashboard of the X90J is overwhelmed with all kinds of advertisements. You will have to live with that at this point, because you unfortunately cannot disable the banner ads.

X90J remote control with microphone

HDR Calibration

Before calibration, the X90J shows some deviations

Although Sony is known for taking the point of image processing very seriously in their models, there is a slight discrepancy in our graded brightness measurement. This deviation also affects the red, green and blue values. Accordingly, gray tones are not displayed quite correctly to us on the screen. In particular, dark image contents are rendered too brightly.

Brightness measurement before calibration

Of course, we do not want to rule out that these inaccuracies are due to the device we tested on site.

In terms of color fidelity, our trained eyes noticed the comparatively high amount of blue that our Sony X90J comes with from the factory. An excessively high value in this area in turn interacts negatively with cyan, white and magenta and affects the overall color accuracy of a panel. However, a comparatively high blue content is quite normal for LED TVs.

Measurement of color accuracy before calibration

Display after calibration of the X90J is significantly better

After we had a hand on the TV ourselves, the picture output is now quite different. Due to the adjusted RGB balance, the X90J now shows significantly less bluish cast. The target values of the EOTF curve are now achieved much better. The value improved by a whole 4.4 error points to an average error of just 0.3 – an excellent result. However, this is still not enough for Near Black due to the LED backlight.

Brightness measurement after calibration

Besides the improved brightness gradations, the accuracy in color reproduction has also made a significant leap forward. With an error of just under 1, blue now deviates much less and colors are now clearly better brought onto the screen by Sony’s X90J. Thus, after the calibration, it can definitely be said that Sony’s trademark – namely a natural color reproduction – is now adhered to.

Measurement of color accuracy after calibration

X90J: The Sony TV also passes the depth test

We took this as an opportunity to delve a bit deeper into this topic and perform a much more accurate measurement. You can clearly see that the Sony X90J still has deviations in very saturated blue and red tones. All in all, Sony stays true to its promised line of an authentic color reproduction. 

Depending on the price range, a professional calibration can be worthwhile for you. Of course, you have to decide for yourself. A well-calibrated Sony X90J can conjure up a lot more quality on the screen.

Sony X90J Picture Settings

Our Sony picture setting video takes you step by step through the extensive setting options of your Sony TV.

With the help of test pictures, we explain which functions you should pay special attention to in order to achieve the best possible result and which ones you can safely skip.

The best Sony TV picture settings.

Sony X90J Datasheet

50X90J technical specifications

Screen diagonal50 Inch
Dimensions without stand (WxHxD)1119 x 649 x 70 mm
Weight without stand13,5 kg
Dimensions with stand (WxHxD)1119 x 715 x 286 mm
Weight with stand19 kg
Footprint (WxD)665 x 339 mm
VESA Norm200x200 mm
Panel typeVA Panel
Panel ManufacturerSony
Colour depth10 Bit
FRC
Resolution4K
Contrast ratio6200 :1
Color space coverage78 %
REC 202068 %
Average brightness790 Nits
Maximum brightness840 Nits
BacklightingDirect LED
Local dimmingFull Array Local Dimming
Dimming Zones24
Curved
Improved viewing angle
Response Time< 4 ms
Input Lag< 17 ms
Frequency120 Hz
VRR
HDR
HDR10
HLG
HDR10+N/A
Dolby Vision
Energy consumption standby (W)0,5 W
Energy consumption On (W)N/A
Energy consumption per year (kWh)N/A
Energy efficiency class
Operating systemGoogle TV
Bluetooth
WLAN
USB recording PVR
TimeshiftN/A
Picture-in-pictureN/A
TunerAnalog (NTSC/PAL/SECAM) DVB-T DVB-T2 DVB-C DVB-S DVB-S2
Twin Tuner
Audio Channels2.0
Power (W)20 W
Dolby Digital
DTS
Dolby Atmos
Integrated soundbar
HDMI 2.02
HDMI 2.12
HDMI ARC
USB 2.01
USB 3.01
Ethernet RJ451
3.5mm jack1
Digital optical1
Satellite1
Antenna1
Ci+ 1.41
All information without guarantee

55X90J technical specifications

Screen diagonal55 Inch
Dimensions without stand (WxHxD)1233 x 711 x 72 mm
Weight without stand17,4 kg
Dimensions with stand (WxHxD)1233 x 784 x 338 mm
Weight with stand25 kg
Footprint (WxD)1065 x 339 mm
VESA Norm300x300 mm
Panel typeVA Panel
Panel ManufacturerSony
Colour depth10 Bit
FRC
Resolution4K
Contrast ratio6200 :1
Color space coverage78 %
REC 202068 %
Average brightness790 Nits
Maximum brightness840 Nits
BacklightingDirect LED
Local dimmingFull Array Local Dimming
Dimming Zones24
Curved
Improved viewing angle
Response Time< 4 ms
Input Lag< 17 ms
Frequency120 Hz
VRR
HDR
HDR10
HLG
HDR10+N/A
Dolby Vision
Energy consumption standby (W)0,5 W
Energy consumption On (W)N/A
Energy consumption per year (kWh)N/A
Energy efficiency class
Operating systemGoogle TV
Bluetooth
WLAN
USB recording PVR
TimeshiftN/A
Picture-in-pictureN/A
TunerAnalog (NTSC/PAL/SECAM) DVB-T DVB-T2 DVB-C DVB-S DVB-S2
Twin Tuner
Audio Channels2.0
Power (W)20 W
Dolby Digital
DTS
Dolby Atmos
Integrated soundbar
HDMI 2.02
HDMI 2.12
HDMI ARC
USB 2.01
USB 3.01
Ethernet RJ451
3.5mm jack1
Digital optical1
Satellite1
Antenna1
Ci+ 1.41
All information without guarantee

65X90J technical specifications

Screen diagonal65 Inch
Dimensions without stand (WxHxD)1452 x 834 x 72 mm
Weight without stand22,9 kg
Dimensions with stand (WxHxD)1452 x 905 x 338 mm
Weight with stand32 kg
Footprint (WxD)1208 x 339 mm
VESA Norm300x300 mm
Panel typeVA Panel
Panel ManufacturerSony
Colour depth10 Bit
FRC
Resolution4K
Contrast ratio6200 :1
Color space coverage78 %
REC 202068 %
Average brightness790 Nits
Maximum brightness840 Nits
BacklightingDirect LED
Local dimmingFull Array Local Dimming
Dimming Zones32
Curved
Improved viewing angle
Response Time< 4 ms
Input Lag< 17 ms
Frequency120 Hz
VRR
HDR
HDR10
HLG
HDR10+N/A
Dolby Vision
Energy consumption standby (W)0,5 W
Energy consumption On (W)N/A
Energy consumption per year (kWh)N/A
Energy efficiency class
Operating systemGoogle TV
Bluetooth
WLAN
USB recording PVR
TimeshiftN/A
Picture-in-pictureN/A
TunerAnalog (NTSC/PAL/SECAM) DVB-T DVB-T2 DVB-C DVB-S DVB-S2
Twin Tuner
Audio Channels2.0
Power (W)20 W
Dolby Digital
DTS
Dolby Atmos
Integrated soundbar
HDMI 2.02
HDMI 2.12
HDMI ARC
USB 2.01
USB 3.01
Ethernet RJ451
3.5mm jack1
Digital optical1
Satellite1
Antenna1
Ci+ 1.41
All information without guarantee

75X90J technical specifications

Screen diagonal75 Inch
Dimensions without stand (WxHxD)1675 x 962 x 73 mm
Weight without stand33,3 kg
Dimensions with stand (WxHxD)1675 x 1044 x 410 mm
Weight with stand34,5 kg
Footprint (WxD)1330 x 410 mm
VESA Norm300x300 mm
Panel typeVA Panel
Panel ManufacturerSony
Colour depth10 Bit
FRC
Resolution4K
Contrast ratio6200 :1
Color space coverage78 %
REC 202068 %
Average brightness790 Nits
Maximum brightness840 Nits
BacklightingDirect LED
Local dimmingFull Array Local Dimming
Dimming Zones48
Curved
Improved viewing angle
Response Time< 4 ms
Input Lag< 17 ms
Frequency120 Hz
VRR
HDR
HDR10
HLG
HDR10+N/A
Dolby Vision
Energy consumption standby (W)0,5 W
Energy consumption On (W)N/A
Energy consumption per year (kWh)N/A
Energy efficiency class
Operating systemGoogle TV
Bluetooth
WLAN
USB recording PVR
TimeshiftN/A
Picture-in-pictureN/A
TunerAnalog (NTSC/PAL/SECAM) DVB-T DVB-T2 DVB-C DVB-S DVB-S2
Twin Tuner
Audio Channels2.0
Power (W)20 W
Dolby Digital
DTS
Dolby Atmos
Integrated soundbar
HDMI 2.02
HDMI 2.12
HDMI ARC
USB 2.01
USB 3.01
Ethernet RJ451
3.5mm jack1
Digital optical1
Satellite1
Antenna1
Ci+ 1.41
All information without guarantee

The most frequently asked questions about the Sony X90J

In short: there is none. Sony uses the term Bravia for its entire TV portfolio. Accordingly, there is no special function behind it that provides you with an added value.

The so-called Rich Color Enhancer is used in Sony’s X92J, X93J and X94J and provides more vivid colors on the panel in these models. This function is not installed in the X90J.

This marketing term from Sony refers to the interframe calculation also known as motion interpolation and ensures smoother image movements in scenes.

The 65X90J has 2 HDMI 2.1 inputs and 2 HDMI 2.0 inputs, an HDMI eARC, one USB 3.0 port, one USB 2.0 port, a 3.5mm headphone jack, a digital optical TOSLINK output, an analogue video input e.g. for older gaming consoles and a Twin Tuner. and just a Single Tuner.

The Sony X90J is dimensioned without stand as follows (WxHxD):

  • 50 Inch: 1119 x 649 x 70 mm
  • 55 Inch: 1233 x 711 x 72 mm
  • 65 Inch: 1452 x 834 x 72 mm
  • 75 Inch: 1675 x 962 x 73 mm

The Sony X90J is compatible with the following wall mounts:

  • 50 Inch: 200x200 mm
    Flat Pivotable
  • 55 Inch: 300x300 mm
    Flat Pivotable
  • 65 Inch: 300x300 mm
    Flat Pivotable
  • 75 Inch: 300x300 mm
    Flat Pivotable
* Approximate price incl. VAT, plus shipping costs. Please note that prices shown here may have changed in the meantime.
All data without guarantee. All trademarks, designs and logos displayed are owned by their companies.
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